Area Sales Manager (ASM) – State Owner (Primary + Secondary)
Location
lucknow, uttar pradesh
Job Type
Full-time
Category
Other-General
Posted
June 10, 2026
Job Description
Job Title
Department
Reporting To
Location
Employment Type
Role Objective
Key Responsibilities
Job Title
Area Sales Manager (ASM) – State Owner (Primary + Secondary)
Department
Sales
Reporting To
Zonal Head / Head of Sales
Location
State-level role (Extensive field travel)
Employment Type
Full-Time
Role Objective
Own and drive the complete state-level growth engine by managing Primary (Company → Distributor) and Secondary (Distributor → Market) sales with a strong execution focus on C/D/E-category retail outlets , while scaling Wholesale, HoReCa, and Institutional channels.
This role carries end-to-end accountability for distributor lifecycle, revenue, collections, field productivity, execution metrics, and contribution .