Assistant Manager- CRM

Americana Restaurants • India, India, India • Posted June 09, 2026

Location India, India
Job Type Full-time
Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted June 09, 2026

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Your Impact

As Assistant Manager – CRM, you will play a key role in strengthening customer relationships, enhancing engagement, and driving retention through data-driven campaigns and customer journeys. Your work will directly influence customer loyalty and business growth.


Your Role Will Include:

  • Owning the end-to-end marketing communications calendar.
  • Designing customer journeys with multi-channel communication, incentives, and creative assets for continuous engagement.
  • Managing CRM campaigns across Email, SMS, Push Notifications, WhatsApp, and In-App Notifications.
  • Leading and guiding the execution team on BAU campaigns and automated journeys.
  • Partnering with Brand, Product, Design, and Tech teams to ensure flawless execution.
  • Tracking campaign performance metrics, analyzing results, and sharing actionable insights.



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