AVP, Digital Origination
Location
Singapore, Singapore
Job Type
Full-time
Category
other-general
Posted
July 27, 2026
The Digital Origination AVP is responsible for driving new-to-bank client growth, expanding target customer segments, and delivering digital sales through data-driven acquisition strategies, campaign management, and funnel optimization. The role focuses on scaling digital acquisition channels to drive client growth, maximizing performance, leveraging customer insights and analytics to improve conversion outcomes, and partnering with cross-functional teams and external partners to deliver business objectives in an agile environment.
**Key Responsibilities**
+ Develop and execute high-impact digital acquisition strategies to drive quality new-to-bank client growth, achieve digital sales targets and grow revenue
+ Plan and launch integrated digital campaigns, leveraging data and customer insights to maximize conversions and drive acquisition efficiency across paid, owned, and partner channels
+ Manage and optimize media performance campaigns and the end-to-end cust...
**Key Responsibilities**
+ Develop and execute high-impact digital acquisition strategies to drive quality new-to-bank client growth, achieve digital sales targets and grow revenue
+ Plan and launch integrated digital campaigns, leveraging data and customer insights to maximize conversions and drive acquisition efficiency across paid, owned, and partner channels
+ Manage and optimize media performance campaigns and the end-to-end cust...