Brand Copywriter
Responsibilities
:Own brand tone of voice in China, define and protect it
Write campaign copy, OA long-form, key messaging and brand narratives
Write copy briefs for external agencies; review and approve their copy output
Review copies across the brand and hold the standard on both consistency and clarity.
Contribute to OA content strategy and platform-level content planning
Bring consumer and cultural insight into the creative process
Collaborate with the team to ensure copy and visual tell the same story
Requirements:
Exceptional Chinese copywriting with minimum 6 years of working experience, beautiful, precise and brand-appropriate
We are not only looking for functional copy, we are looking for someone who can write a love song
Has served luxury brands, industry is open.
Understands the restraint and precision that pr...