Brand Manager

To lead and elevate our brand positioning, ensuring we remain a top choice in the hospitality industry. This role requires a strategic thinker with strong leadership skills, a deep understanding of brand management, consumer insights, and digital marketing, and the ability to drive brand engagement and growth.

1. Build brand marketing strategy and programs to support business objectives across different channels and segments in order to support the overall company strategic plan.
2. Develop business cases for marketing programs at the proposal stage and recommendations on marketing tactics.
3. Develop and gain approval of annual brand budgets and marketing plans.
4. Develop concept/ideas for impactful and relevant 360 campaigns, including online and/or offline campaigns or activation.
5. Identify brand and campaign KPI align with the brand strategy and lead the team to achieve that.
6. Lea...