Brand Manager

Job Purpose

Lead the end-to-end brand marketing agenda for our Food/Dairy portfolio, shaping strategy and executing integrated marketing plans that deliver volume, revenue, profitability and long-term brand equity—fully aligned with the wider business strategy.

Role Responsibilities

Brand Strategy, Planning & Budget Ownership

• Develop annual brand strategies and integrated marketing plans, including volume, revenue, margin, and brand objectives.
• Build, manage, and secure approval for annual brand budgets covering advertising, promotions, and key initiatives.

Execution Excellence (ATL/BTL)

• Deliver advertising and promotional plans on time and within budget, coordinating cross-functional resources and agency partners.
• Lead the development and production of brand assets and sales support materials across channels (ATL, B...