Brand Manager

TheRegional Brand Manager shall oversee the brand planning and development including sales, marketing, product management and distribution in ensuring the attainment of the business objectives of the brand for the region.

Duties and Responsibilities

• Formulates sales plan and targets covering all applicable territories/markets.
• Formulates annual marketing objectives and plans with monthly targets or status.
• Prepares marketing budget for internal approval, controls effective use of funds and ensures implementations of plans are within budget
• Communicates with principals for brand directions and updates, brand building support, marketing materials (advertising and action images, product images, press kits, POPs, catalogs), presentation materials, retail guidelines, and communicates the same to partners/distributors
• Creates, as applicable, brand guidelines, brand presentation, product training p...