Business Development Executive, Retail Sales (SoxBox)

About HFA

HFA is a fast-growing Singapore fashion accessories brand that has become one Singaporeans recognise from everyday errands: your neighbourhood NTUC FairPrice Extra, Watsons and Sheng Siong, alongside dozens of provision shops and mom-and-pop stores island-wide. Founded by husband-and-wife team Felix and Kurin, the business has expanded quickly, growing its retail footprint to close to 200 outlets at its peak and continuing to widen its customer base across Singapore. SoxBox, our compact, ready-to-sell sock display, is one of our hero products and a strong driver of that growth, turning unused shop floor space into extra income for retailers while putting HFA in front of more shoppers every month.

We are a lean, fast-moving team that backs its growth with the right systems. Automation and AI already support much of our admin and operations, and we keep investing in making that lighter and more efficient, so more of your time goes into the work that act...