Category Manager
Our goal is to be at the forefront of shaping the Energy Category and the be only reasonable choice when deciding on an Energy Category partner. The Category Manager will be play an integral role in building, developing and maintaining credible, long‑term, category lead relationships with Red Bull’s retail and gas station partners. In addition to this, the Category Manager will work closely with the National Key Account Sales Team to leverage category insights and identify strategic and innovative opportunities for our teams to leverage in order to grow Red Bull sales and market share. The Category Manager will utilise the category management process to address Customer needs while improving Total Category as well as Red Bull sales. They will analyse syndicated data and shopper data to uncover actionable insights. The Category Manager is also responsible for the management and development of the respective Category Specialists within the team.