Country Marketing Lead Mexico
Location
ciudad de méxico, ciudad de méxico
Job Type
Full-time
Category
Dirección de marketing
Posted
June 18, 2026
Country Marketing Lead Mexico
Department: Corporate Marketing
Employment Type: Full Time
Location: Mexico
Description
We are seeking a highly motivated Marketing Lead to join our dynamic team at inDrive. You will play a pivotal role in shaping our brand's presence and growing our business in Mexico.
What you will do:
- Hold responsibility for Passengers Acquisition and Retention KPIs
- Lead a matrix-structured marketing team, as well as interact with other departments: Business Development, Marketplace Efficiency, Driver Operations, Product
- Drive Annual Marketing plan of the country, analyzing digital performance, media, and car branding strategies to optimize marketing mix
- Hold country marketing budget processes
- Generate hypotheses and execute tests to drive growth hacking initiatives
- Lead Brand positioning in line with local insights and glob...