CPG Business Analyst

Company Profile

AppCard Inc. is a technology and marketing company headquartered in Manhattan, NY. AppCard has a powerful closed-loop marketing platform that leverages zero-party data acquired at the point of sale (POS) via an advanced rewards program to create sophisticated retargeting campaigns that help businesses increase their bottom line. AppCard is unique in the loyalty space due to its patented technology which allows businesses to capture shopper identity and SKU-level data in real-time from purchases made in store and online. The value of this innovative system is two-fold: (1) consumers benefit by receiving offers, incentives and coupons to save money and (2) Consumer Packaged Goods companies (CPGs) and independent grocers benefit from the ability to create targeted marketing campaigns and to generate valuable shopper insights to hone their businesses.

AppCard is a mission-driven organization with a passion to strengthen local communiti...