CRM Marketing Manager
Location
vantaa, uusimaa
Job Type
Full-time
Category
Online Marketing
Posted
June 12, 2026
PPG Tikkurila is looking for a CRM Marketing Manager
As a CRM Marketing Manager, you will lead the development and execution of CRM and omnichannel marketing strategies across EMEA, with a strong focus on activating Salesforce Marketing Cloud (Next). Operating within a multinational, matrix organization, you will play a key role in driving customer engagement, demand generation, and digital sales growth.
You will work closely with the Head of Always-On and cross-functional teams (including brand, content, and global omnichannel teams) to translate high-level strategy into impactful, data-driven CRM campaigns.
Key Responsibilities
- Strategy & Leadership
- Campaign Management & Activation
- Data, Performance & Insights
- Customer Journey & Segmentation
- Demand Generation & Growth
- Budget & Stakeholder Management
- Market & Industry Awareness
Qualifications
- Proven experi...