Customer Retention Strategist
Location
Makati, National Capital Region
Job Type
Full-time
Category
other-general
Posted
June 12, 2026
Responsibilities
- Develop and implement churn prevention and anti‑churn programs for at‑risk subscribers.
- Lead reactivation initiatives for inactive or lapsed Smart Prepaid subscribers.
- Manage CRM‑driven lifecycle and trigger‑based retention journeys.
- Collaborate with Analytics and Usage teams to identify churn drivers and recovery opportunities.
- Track retention outcomes and continuously refine churn mitigation strategies.
- Responsible for achieving project KPIs, both on a national and regional level.
Technical Competencies
- Retention & Churn Management
- CRM & Lifecycle Journeys
- Decision Making
- Product Knowledge
- Marketing Plan Creation and Implementation
- Project Management
- Budget Planning
Qualifications
- College degree in Marketing, Business Administration, or other related...