Director Brand Communications Iberia
Location
zaragoza, aragón
Job Type
Full-time
Category
Mercadotecnia y medios de comunicación
Posted
June 17, 2026
Overview
Lead the Iberia Brand Communications strategy, campaigns, and activations across integrated marketing activities, in alignment with Europe and Global brand strategy, to drive brand advocacy, momentum, market share, and net sales.
Responsibilities
- Lead Iberia’s brand communications, PR, talents and publishing strategy across categories, ensuring alignment with Europe and Global strategy and local marketplace priorities.
- Shape and deliver integrated brand campaigns and activations that connect all consumer touchpoints across communications, PR, partners, channel marketing, sports marketing, and publishing.
- Lead category communications, agency briefings, and publishing plans to ensure best-in-class execution in line with brand standards, strategic priorities, and market opportunities.
- Drive the development and execution of sell-in tools and cross-category activation plans to support product launches and channel priori...