Growth Marketing Manager

TWID • Bengaluru, Karnataka, India • Posted June 16, 2026

Location Bengaluru, Karnataka
Job Type Full-time
Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted June 16, 2026

User Growth & Engagement

  • Develop and execute growth strategies focused on user acquisition, activation, retention, and reactivation.
  • Design and manage lifecycle marketing programs across WhatsApp, SMS, and RCS channels.
  • Build and optimize user journeys to improve engagement, repeat rates, and long-term retention.
  • Identify user segments and create targeted communication strategies to maximize customer value.

Campaign Planning & Execution

  • Conceptualize and execute integrated marketing campaigns across owned and earned channels.
  • Work closely with creative, product, and business teams to launch growth initiatives and new product features.
  • Manage seasonal, category, and milestone-based campaigns to drive user engagement and transaction frequency.
  • Develop campaign calendars and ensure timely execution across channels.

Partnerships & Community Growth

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