KOL Specialist
Location
pasig, metro manila
Job Type
Full-time
Category
Marketing & Media
Posted
June 04, 2026
- Research, identify, and evaluate potential KOLs/influencers whose audience, image, and expertise align with the brand's target market and goals.
- Maintain and expand a network of KOLs across relevant platforms (Instagram, TikTok, YouTube, specific industry forums).
- Build, nurture, and maintain strong, long‑term relationships with KOLs and their agencies.
- Serve as the main point of contact for all KOL-related communications.
- Develop and execute end-to-end KOL marketing campaigns from ideation to launch.
- Collaborate with internal teams (Marketing, PR, Product) to align KOL content with overall marketing strategies and product launches.
- Develop detailed content briefs and manage timelines to ensure deliverables are met.
- Negotiate fair compensation, deliverables, and contract terms with KOLs or their representatives.
- Manage budgets for all influencer-related activities.
- Monitor, track, and ...