Manager Category Management, Basketball

Adidas • Shanghai, Shanghai, China • Posted June 21, 2026

Location Shanghai, Shanghai
Job Type Full time
Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted June 21, 2026

Purpose & Overall Relevance for the Organization

Drive BU Basketball business success within guidelines set by Global BUs

Key Responsibilities

  • Deepen consumer connection: Obtain and deliver consumer insights to create and select the appropriate product, well understand market trends and leverage them in product creation

  • Merchandising strategy & planning: Deliver seasonal merchandising plan, including range architecture and product selection, segmentation, lifecycle, pricing, product range and store layout from both global and local creation and direction for assortment

  • Product Creation Planning and Management: Responsible for holistic range plan, product brief, feedback integration and drive cooperation with creation team to deliver market-leading products, utilize local creation to rapidly respond to market & sell-through trends

  • Routine: Including business track/sales review and system/file management including ...
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