Manager - Customer Research and Insights
Location
Reading, PA
Job Type
Full-time
Category
other-general
Posted
June 05, 2026
**Position Summary:**
The Manager – Customer Research & Insights is a high-impact role for a researcher who loves getting close to the customer, connecting dots others don’t see, and influencing meaningful decisions across marketing, product, and operations. You won’t just “run research.” You’ll turn signals into strategy, helping Penske elevate customer experience across an entire ecosystem of transportation, logistics, and digital solutions.
If you want your work to be visible, valued, and woven directly into how a major enterprise grows — this is the place to do it.
**Major Responsibilities:**
**Drive Research That Moves the Business**
- Own primary research end-to-end — discovery, design, execution, analysis, and storytelling.
- Deliver a mix of quantitative and qualitative programs: surveys, interviews, concept testing, segmentation, journey work, and more.
**Transform Insights Into Action**
- Build ...
The Manager – Customer Research & Insights is a high-impact role for a researcher who loves getting close to the customer, connecting dots others don’t see, and influencing meaningful decisions across marketing, product, and operations. You won’t just “run research.” You’ll turn signals into strategy, helping Penske elevate customer experience across an entire ecosystem of transportation, logistics, and digital solutions.
If you want your work to be visible, valued, and woven directly into how a major enterprise grows — this is the place to do it.
**Major Responsibilities:**
**Drive Research That Moves the Business**
- Own primary research end-to-end — discovery, design, execution, analysis, and storytelling.
- Deliver a mix of quantitative and qualitative programs: surveys, interviews, concept testing, segmentation, journey work, and more.
**Transform Insights Into Action**
- Build ...