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Manager, Media Strategy, Growth Marketing

Scotiabank • Toronto, Ontario, Canada • Posted March 23, 2026

Location Toronto, Ontario
Job Type Full-time
Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted March 23, 2026

Is this role right for you?

In this role, you will be responsible for:

  • Lead development of full-funnel media strategies in partnership with Marketing Planning teams and business line stakeholders.



  • Translate business objectives, audience insights, and competitive intelligence into cohesive media architectures that span Search, Social, Programmatic, Affiliates, traditional media, and emerging channels.



  • Partner with our media agency to guide strategic frameworks, audience approaches, channel mix recommendations, investment guidance, and measurement strategies.


    • Integrated Cross-Channel Planning


  • Collaborate closely with internal CoE teams (Search, Social, Programmatic & Affiliates) to ensure channel specialists are aligned to strategic direction and delivering bestinclass activation.



  • Facilitate seamless integration between brand, performance, and lifecycle teams to...

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