Manager, Product Planning

adidas • Shanghai, Shanghai, China • Posted June 09, 2026

Location Shanghai, Shanghai
Job Type Full-time
Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted June 09, 2026

Purpose & Overall Relevance for the Organization
•    Lead end-to-end product planning for an assigned category – from pre‑season portfolio architecture to in‑season “read & react” – to maximize business opportunities and minimize margin surprises. 

 

Key Responsibilities
Pre‑Season Planning (Category Focus)
•    Build a long term rolling forecast on sell out target and the impact on product range plan.
•    Build the category’s product plan with dimensions including sub‑category, division, gender, price point, and monthly phasing – aligned with GCA strategy and brand initiatives.
•    Support the horizontal portfolio view by providing category-level inputs on where to grow, maintain, or fix.
•    Manage capacity & creation allocation for the category – what gets built, what gets trimmed – ensuring multi‑season continuity (no “season‑to‑season reset”).

 

In Season “Read & React” 
•    Use ...

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