Marketing Campaign Analyst

Manulife is embarking on a journey to build a Centre of Excellence for Global Digital Marketing, which will fuel our bold ambition to become a digital customer leader. The function brings together Measurement & Insights (M&I) and Demand Generation (Demand Gen), resulting in a comprehensive, full-funnel approach designed to drive tailored customer journeys powered by connected data, that raises brand awareness, drives quality traffic, generates leads, secures sales, and fosters brand loyalty.

We are looking for an innovative, analytical, and curious Media Analytics Analyst to join our dynamic and growing global team and help us in our digital transformation and data democratization journey.

Reporting to the Manager of Media Analytics, the Media Analyst is responsible for both contributing to, and owning production of high-quality insights from marketing campaign data and turning these into actionable recommendations for marketers and Demand Generation team across seg...