Marketing & Growth Lead
Job Description
Definition and implementation of Growth strategies:
Define Glovo local Marketing strategy, adapting global playbook to local needs.
Lead local Marketing activation (offline and online) and manage/optimize Content to deliver on the agreed growth goals.
Define promotional, pricing and point of sale strategy.
Analytical Responsibilities:
Apply your expertise in quantitative analysis, data mining, and the presentation of data to see beyond the numbers and understand how our users interact with both our consumer and business products, identify growth opportunities, and execute on projects to drive growth and engagement.
Business Development and Brand Partnerships:
Understand local media landscape and define the right mix of digital/non-digital investment to maximize user base growth within the agreed CAC (Cost of Acquisition) targets. Own the Marketing budget and use it e...