Marketing Lead, GI, Beijing/Shanghai

Takeda • Beijing, Beijing, China • Posted June 21, 2026

Location Beijing, Beijing

Job Type Full time

Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers

Posted June 21, 2026

Description
About the Role 
(Role purpose / objective)
The Marketing Lead is responsible for developing brand market development strategies and preparing for the successful launch of high-quality new products within assigned brands. Accountable for executing, monitoring, and analyzing pre-approved strategic plans to drive brand growth, as well as preparing for and actively participating in sales meetings and promotional activities.
How you will contribute:
(Key accountabilities and responsibilities)
Define and manage sales and investment targets for brand and new product launches, ensuring alignment with overall company strategy.
Develop and execute product strategies, promotional campaigns, and tactical plans within the allocated marketing budget to drive brand growth, support new product launches, and maximize business impact.
Design and implement market research and insight programs, conduct in-depth ...
            

Interested in this role?

Click the button below to start your application.

Apply Now