Marketing Specialist, Conferences

The Conference Marketing Specialist is responsible for the execution of multi-channel marketing strategies to help our sales team nurture existing clients, as well as drive net new logos. Whilst operating within a culture focused on results, accountability, relevance, innovation and speed to market.

What you will do:

• Assist in implementing annual marketing strategies to drive exhibitor acquisition and retention across EMEA&I/APAC conference portfolio

• Act as a key support to global marketing team with their core assignments: branding, experiential programs and digital

• Execute end-to-end exhibit sales campaigns and activities to help meet exhibitor revenue targets

• Facilitate lead generation/nurturing activities (ad hoc programs, conference launches and webinars) to enhance the prospect/exhibitor experience

• Assist in marketing analysis of activities that gauge ROI, as well as identifying ways to increase revenue growth

• S...