Performance Marketing Specialist
Location
singapore, singapore
Job Type
Full-time
Category
Other-General
Posted
June 16, 2026
Responsibilities
- Manage the end-to-end process of ad campaigns, from setup and launch to monitoring and reporting.
- Conduct continuous data monitoring and analysis to optimize campaign performance, targeting, and budget allocation.
- Collaborate with the creative team to develop and test ad copy, visuals, and landing pages.
- Stay abreast of platform updates and emerging trends in digital advertising to identify new opportunities for growth.
- Provide regular performance reports to stakeholders, translating data into actionable insights and recommendations.
- Proven experience in managing and executing advertising campaigns on platforms such as Google Ads and Meta Ads.
- Strong understanding of the ad trafficking process, from creative submission to campaign launch.
- A good sense of what makes ad creatives effective, with experience in A/B testing and creative optimization. ...