Product marketing specialist

Boardroom Appointments • cape town, western cape, South-Africa • Posted June 24, 2026

Location cape town, western cape
Job Type Full-time
Category Other-General
Posted June 24, 2026
About the job Product Marketing Specialist What to expect

As a Product Marketing Specialist, you will be responsible for developing and executing marketing strategies to promote our products within the web hosting industry. You will work closely with cross-functional teams to drive product awareness, customer acquisition, and revenue growth.

Responsibilities Conduct in-depth market research to identify trends, competitors, and customer needs within the web hosting industry. Analyse data to make informed product and marketing decisions. Define and refine the positioning and messaging for our products, highlighting their unique features, benefits, and value proposition. Develop and implement comprehensive go-to-market plans for new product launches and updates, including pricing strategies, target audience identification, and marketing channels. Collaborate with the content team to create compelling marketing collateral, including web content, guides, blog posts, case studies, a...

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