Public Relations Specialist

Who are we?

Sanitarium is a progressive and dynamic business that is Australian-owned and produces Australia’s leading breakfast and plant-based products – including Up&Go, So Good, Alternative Dairy Co and Australia’s favourite breakfast Weet-Bix.

About the Role

As part of the Corporate Affairs and Communications team, the Public Relations Specialist is responsible for developing and delivering purposeful, audience‑led content across media, digital, social and internal communication channels. The role supports public relations activity, media engagement and integrated communications initiatives across Australia and New Zealand.

Working closely with the Trans‑Tasman Communications and Corporate Affairs team, this role identifies opportunities to amplify Sanitarium’s story through compelling storytelling, effective channel execution and trusted stakeholder engagement.

Responsibilities