Sales Manager retail (m/f/d)

Lotus Bakeries • Düsseldorf, North Rhine-Westphalia, Germany • Posted June 05, 2026

Location Düsseldorf, North Rhine-Westphalia

Job Type Full-time

Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers

Posted June 05, 2026

We are seeking a highly impactful commercial leader to head our Key Account Management Retail team in Germany. Based in Düsseldorf and reporting directly to the Country Manager, this role is responsible for accelerating retail growth, expanding distribution, strengthening strategic customer partnerships and driving measurable performance improvements across all national retail accounts.
The position combines commercial steering, strategic leadership and team development with a strong focus on execution quality and sustainable, profitable growth.
Retail Leadership & Growth
Define and drive the national retail strategy for retail, incl discount and drugstores

Monitor and analyze retail business to conclude dedicated customer strategies together with the teams 

Identify new listing and distribution opportunities and unlock white spots

Translate brand and category priorities into structured customer growth plans

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