SEM Analyst

Pipedrive • london, england, United-Kingdom • Posted May 21, 2026

Location london, england
Job Type Full-time
Category Finance
Posted May 21, 2026

Job description for SEM Analyst at Pipedrive.

Responsibilities

  • Build and maintain SEM performance dashboards on top of our existing data infrastructure – clear, reliable reporting and deep troubleshooting.
  • Develop deep expertise in the Google Ads API to unlock granular data at keyword, search term, bid strategy and audience levels and build analytical layer to elevate SEM insight.
  • Integrate ad platform data with internal metrics to connect paid search activity to downstream business outcomes.
  • Design and track A/B tests and translate learnings into actionable recommendations.
  • Turn analytical findings into actionable recommendations.

Campaign Management

  • Support creation, management and optimisation of paid search campaigns across Google Ads & Microsoft Ads.
  • Conduct keyword research, ad copy testing, bid management and negative keyword development.
  • Monitor campaign per...

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