Senior Associate – CRM & Retention
Location
Mumbai, Maharashtra
Job Type
Full-time
Category
Business Operations Specialists
Posted
June 19, 2026
Roles and Responsibilities
We are seeking a highly motivated and data-driven Senior Associate – CRM & Retention Marketing to join our team. The ideal candidate will be responsible for planning, executing, and optimizing CRM campaigns across multiple customer engagement channels, including Web Push, App Push, SMS, Email, WhatsApp, Nudges, and In-App Notifications. The role requires expertise in customer segmentation, lifecycle marketing, retention strategies, and campaign optimization to drive engagement, repeat transactions, customer lifetime value (LTV), and revenue growth.
Campaign Planning & Execution
Execute and manage the CRM campaign calendar across Web Push, App Push, SMS, Email, WhatsApp, Nudges, and In-App Notifications.
Drive CRM campaigns for customer acquisition, engagement, retention, referrals, product launches, and promotional initiatives.
Build and manage automated customer journeys and trigger-based campaigns across the customer lifecyc...
We are seeking a highly motivated and data-driven Senior Associate – CRM & Retention Marketing to join our team. The ideal candidate will be responsible for planning, executing, and optimizing CRM campaigns across multiple customer engagement channels, including Web Push, App Push, SMS, Email, WhatsApp, Nudges, and In-App Notifications. The role requires expertise in customer segmentation, lifecycle marketing, retention strategies, and campaign optimization to drive engagement, repeat transactions, customer lifetime value (LTV), and revenue growth.
Campaign Planning & Execution
Execute and manage the CRM campaign calendar across Web Push, App Push, SMS, Email, WhatsApp, Nudges, and In-App Notifications.
Drive CRM campaigns for customer acquisition, engagement, retention, referrals, product launches, and promotional initiatives.
Build and manage automated customer journeys and trigger-based campaigns across the customer lifecyc...