Senior Conversion Rate Specialist

AJ Bell • London, England, United Kingdom • Posted June 15, 2026

Location London, England

Job Type Full-time

Category Business Operations Specialists

Posted June 15, 2026

Job Description
Based in London and part of the CX and Experimentation team, the Senior Conversion Rate Specialist will be driving the enhancement of its direct-to-consumer (D2C) business through improving conversion rates across its digital platforms. This role focuses on optimising user experience, increasing customer engagement, and driving revenue growth through conversion rate optimisation strategies. 
What does the job involve? 
Conversion Planning: Develop testing roadmap alongside the Experimentation Manager, ensuring that customer outcomes associated with experimentation are in line with our regulatory obligations.
Conversion delivery: Design and execute A/B and multivariate tests according to agreed roadmap to optimise website elements, user journeys and conversion funnels.
Conversion Insight: Complete all test analysis, communicating insights to internal stakeholders. Provide regular updates on p...
            

Interested in this role?

Click the button below to start your application.

Apply Now