Senior Manager - Base Management
Main Responsibilities
We are seeking a dynamic and data driven Senior Manager to lead initiatives aimed at improving customer loyalty and reducing churn of our customer base. In this role, you will focus on understanding why customers leave, identifying at-risk segments, and designing solutions that increase engagement, satisfaction, and long-term value. You’ll collaborate closely with cross functional teams including commercial, marketing and data science to understand user behaviour, identify friction points and create impactful experiences to increase retention.
Base Strategy and Roadmap
Define TalkTalk’s base management strategy and roadmap, aligned to Talk Talk’s business objectives and priorities
Ensure base strategy supports long‑term brand trust and customer satisfaction, not short‑term churn deflection only
Identify and deliver opportunities to increase ARPU, tenure, and lifetime value across broadband, voice,...