Senior Product Analyst Retail Media & AdTech (m/f/d)
Location
Cologne, North Rhine-Westphalia
Job Type
full-time
Category
Computer Occupations
Posted
June 18, 2026
Job Description
Qualifications
About your tasks:
- Generate deep insights into campaign performance and user behaviour, analysing conversion funnels, ad interactions, and revenue drivers within our retail media ecosystem
- Own and evolve measurement frameworks, including attribution models, incrementality testing, and advertiser ROI tracking
- Drive experimentation in an advertising context, designing and analysing A/B tests for ad placements, bidding strategies, and relevance models
- Build and scale self-service analytics and dashboards for internal stakeholders and commercial teams to optimise campaign performance and audience strategies
- Partner with Product, Engineering, and Commercial teams to define KPIs, tracking concepts, and data models across Retail Media and MarTech use cases
Qualifications
About you:
- You bring 5+ years of experience in Product Analytics or Data Analytics, w...