Site Specialist
Job Title: Independent Site Operation Manager
Location: Gurugram
Experience: Minimum 3+ Years
Job Responsibilities
New Product Launch Strategy & Implementation
Launch Schedule Control : Develop exclusive launch strategies for new products on the independent site (including pre-sales, early access, limited editions, etc.) according to the brand marketing calendar, and collaborate with the content team to create landing pages.
Conversion Rate Optimization: Structurally plan new product detail pages, and use A/B testing to optimize page layout, selling point copy, and CTA buttons to ensure efficient conversion of incoming traffic.
User Accumulation: Design user retention mechanisms during the new product launch period (e.g., coupons for email subscriptions, add-to-cart reminders) to c...