Sr. Marketing Executive
Location
Shanghai, Shanghai
Job Type
Full time
Category
Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted
June 08, 2026
3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. We gain new insight from diverse thinking, and take risks on new ideas. Here, you can apply your talent in bold ways that matter.
Job Description:
Key Responsibilities:
1. **New product introduction (NPI) based on local hopper and pipeline development**
- Explore local leading customer based NPI hopper.
- Drive business case & pipeline for more NPI landing.
- Manage landed NPI to launch process with launch package.
- Accelerate NPI commercialization excellence, once launched.
2. **Portfolio Strategy & Financial Management**
- As the portfolio owner, manage the product, price, place & promotion of the portfolio.
- Responsible for margin optimization, as well as good support for sales growth.
- Define and execute the global marketing strategy for CWF & PPF portfolio in ...