Sr Mgr- Digital Application
Location
chennai, tamil nadu
Job Type
Full-time
Category
Other-General
Posted
June 16, 2026
About our client
A leading NBFC Industry
Position Title: Senior Manager - Digital App
Department: Marketing & CRM
Experience: 8+ years
Location: Chennai
ROLES AND RESPONSIBILITIES:
a) Mobile app development
- Work with the in-house development team for the app development. Liaise between the vendors and the internal stakeholders for all the UX/UI and to build new features in the app. Work on the other tool integrations (Net core , AppsFlyer etc. )
b) App Marketing
- Targeted download plan via multiple channels (Organic)
- Implementation of ASO
c) Build & Manage the referral programs from the app
d) M...