Trade Activation Manager-OTC

About the role: Dive into the heart of commerce as our new Trade Activation Manager at Reckitt where you’ll take the lead in creating impactful strategies that boost our sales and market presence. With your expertise with the 4Ps you will carve out innovative paths for our category strategies, embodying the brand vision within marketplaces. This is your chance to shape market trends, become a brand envoy in our partner stores, and set the stage for others to bring your strategies to life.

• Effectively monitor the activations and deployment plan, report variances, and suggest corrective action as required.
• Track Big Bet deliverables, in‑store executions, and monitor the impact on overall brands/segments (IMS, Shares, Sell‑out).
• Conduct market visits and retail audits to understand market conditions, brand positioning, competitor activity and identify issues and opportunities to monitor and suggest me...